Olympic Athlete Media Kit
After designing a logo for Olympic Athlete hopeful Karleen Jeffries we branded and created an Athlete Media Kit using In Design to help Karleen garner support for her training. When looking to entice new sponsors Karleen needed a promotional campaign that would convey her determination for delivering a professional and elite level of commitment to her sport. Clean lines, Olympic colors and an organized hierarchy of presentation helped unite the spirit of her sport with the more tangible aspects of her intentions. Karleen’s “brand” was presented with a distinctly hopeful, confident and systematic personality, taking her potential sponsors on an inspiring journey through the plans and details surrounding her goals and aspirations.